Objective:
Experience:
Allied Bingo Supplies
2010 to present
Graphic Design and Photography
2008 to 2010
Florida Lighting
1999 to 2008
Van Lennep Graphics
1990 to 2000
Type Studio
1989 to 1990
Walt Peabody Advertising/Southeast Publications
1983 to 1989
Computer Skills:
Online Portfolio:
Skills:
Education:
Awards:
Hobbies:
References:
Fred Van Lennep
1272 SE 7th Street
Deerfield Beach, FL 33441
954-594-0315
Email: fred@vanlennepdesign.com Web Site: www.vanlennepdesign.com
An opportunity to work for a growing company and to contribute to your success utilizing my proven capabilities in the creative fields and marketing.
Creative and Marketing Manager
Responsible for catalog design and production, direct mail, web marketing including: SEO and PPC with a sales increase of 38%. Also responsible for website development and management, new product development, and mailing list management.
Production Manager and Art Director for VIVA magazine
Created and marketed original art photography to a fine art gallery in mid-town Miami
and had 2 successful shows.
(Decorative Lighting Importer and Electrical Supplies Distributor)
Creative Director – production of sales materials and marketing
Instituted a professional and very successful advertising and marketing program. In large part responsible for the dramatic increase in sales taking the company from $1 million in sales to over $15 million and the company being purchased by InterLine Brands.
(Full Service Advertising Agency)
President – Creative Director, Marketing Director
Marketing, advertising, catalogs, sales brochures, print and electronic media
Client List:
Watsco Components, Gemaire Distributors, Mueller Refrigeration, Florida Heat Pump,
Nextel CPS Instruments, Florida Lighting/Sun Star Lighting, Hart Toyota,
Frank Hillson Nissan/BMW, Mullinax Ford, Lou Bachrodt Toyota, Pompano Ford,
Hollywood Ford, Homestead Ford, Homestead Pontiac/GMC, Stuart Isuzu and Creative Computer
(Busy service bureau, printer and ad agency)
Production Manager and Creative Director
Organized and increased profitability by making sure the product got out the door and to the client on time.
(Produced advertising materials for direct response publications)
Started as a Paste-up Artist, promoted to Production Supervisor in charge of night shift, then, promoted to Production Manager. Supervised all employees in the production department including training, scheduling and budgeting. Brought overall expenses down. Greatly increased the efficiency and quality of the production department. Department consisted of a 34 person art department with 25 paste-up artists, 3 traffic persons, 3 typesetters, 2 proofreaders, 1 camera operator running 2 shifts (day and night).
Adobe Creative Suite CC2014
Illustrator, InDesign, Dreamweaver, Photoshop, Edge Animation, Muse, Quark Express, Google Analytics, Adwords, Microsoft Word, Adobe Acrobat Professional, Microsoft Excel, Microsoft Power Point, Microsoft Outlook, Sketcher 3D modeling
Printing: Full understanding of the printing process and pre-press
Photography: Accomplished photographer
Maryland Institute College of Art
Bachelor of Graphic Design – May, 1983
Dale Carnegie
Leadership Training for Managers
Summer, 1988
Florida Lighting Employee of the Year - 2000
Sun Sentinel, Most Effective Auto Dealership Campaign – Frank Hillson Nissan/BMW
Numerous awards from HVAC News for most reader response
Photography, golf, boating and DIY projects
Available upon request